Blues Traveler, Gin Blossoms, & Spin Doctors SUMMER Tour

What we did

RPM Creative took the helm in crafting the vibrant visual identity for the Blues Traveler, Gin Blossoms, and Spin Doctors Summer Tour, seamlessly blending the nostalgic energy of the '90s with a modern edge. Our team spearheaded the development of striking admats, dynamic digital advertising campaigns, and bold out-of-home (OOH) advertising that captured the tour’s electric spirit, ensuring a cohesive and eye-catching presence across all platforms. Additionally, we drove the merchandise development for both Blues Traveler and Gin Blossoms, designing high-quality, fan-focused products that resonated with their iconic brand identities and fostered lasting connections with audiences. The project was a triumphant fusion of retro vibes and contemporary flair, leaving a memorable impact on concertgoers nationwide.